Work · Fest Travel · 2026
Dönüm Noktası: the future of cultural tourism
One episode, six cuts, with Fest Travel.
The question
How much content does a cultural tourism brand get from a single podcast episode?
The idea
A Dönüm Noktası episode with Faruk Pekin on the future of cultural tourism. Six reel cuts were made from one recording; two of them were watched more than the original episode.
Where it ran
Podcast, reels on the @aposto and @apostostudios Instagram accounts, sponsored issues in Aposto Gündem.
Result
Six reel cuts were produced from one recording; the cuts stayed live on the Aposto and Aposto Studios accounts for months.
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