Aposto Creative

Work · Meta · 2026

Instagram Teen Accounts

A reel for Meta's under-16 protections and the Benim Dijital Dünyam programme.

The question

How is a platform safety feature told to parents and teenagers?

The idea

That children's safety includes the digital world; Teen Accounts automatically switching on protections such as private accounts, messaging limits, sensitive content filters, night notifications off and screen time reminders. The Benim Dijital Dünyam programme run with the Turkish Informatics Association.

Where it ran

A reel on Instagram.

Result

The feature was introduced with a story that begins with the questions parents ask.

Related work